Customer Segmentation

Master targeted engagement with actionable customer segmentation - drive higher revenue, ROI, and ARR.

Data-Driven Segmentation Models

Crafted to segment customers based on their characteristic behaviors.

Marketing Strategy Optimization

Utilize segment insights for precise marketing actions, promoting customer migration to more profitable groups and maximizing ROI.

Enhanced Customer Insight

Deep dive into customer analytics to foster strong, impactful relationships.

Precision Customer Segmentation To Drive Results

By parsing through data, we help you identify and capitalize on the nuanced preferences and behaviors of your customer groups, ensuring marketing efforts are finely tuned to customer needs and driving higher revenue and ROI.

Improved Conversion Rates: More accurately target engagements and transition customer behavior to higher revenue segments.

Heightened Customer Understanding: Gain a nuanced view of your customer base for better service and product offerings.

Operational Excellence: Achieve greater marketing efficiency and effectiveness with focused customer insights leading to higher ARR.

Transitioning  customers to higher value Segments

Read The Full Case Study

Define The Future Of Your Customer Strategy

Dive deep into customer data and emerge with strategic insights that define the future of your customer engagements. Our approach goes beyond traditional demographics, leveraging behavioral signals and predictive analytics to segment, target, and engage like never before.

Book a demo

Solution Details

While each solution is meticulously tailored to meet the specific needs of our clients, the below highlights key areas where we can accelerate delivery and enhance outcomes.

Industry Expertise

Media, Health & Fitness, Retail, Telecom, Financial Services, Tech.

Data Expertise

Data Science & Analytics, Data Integration, AI Services.

Expertise for Marketing Solutions

Proven Track Record, Insights Architecture, Plug and Play Reporting, 360 Customer View

Our Unique Approach

Every Now Vertical engagement has 4 key components which ensure we maximize business value delivered from your data.

Data Governance
& AI Ethics

We weave data control, transparency and compliance into all that we do.

Accelerated
Value Realisation

Ready-to-integrate assets, enable rapid deployment & immediate business impact

Vertical
Intelligence

Our data solutions leverage our industry expertise to deliver key business outcomes.

Value-First
Agile Delivery

Our delivery validates & scales use cases, so outcomes align with strategic objectives.

Make Data work for you.