Marketing
We empower B2C and B2B marketing departments to harness the power of data and AI to drive impactful campaigns, optimize customer engagement, and maximize ROI. Our suite of solutions is tailored to meet the unique needs of marketing professionals, ensuring you stay ahead in a competitive landscape.

Proven Expertise

Our solutions and services revolve around your needs, our marketing solutions help deliver your data future and strategic advantage.

Unlocking the power of data and analytics within Marketing

In today's fast-paced marketing environment, leveraging data and analytics is crucial for making informed decisions, understanding your audience, and optimizing your marketing strategies. A robust data strategy allows you to uncover valuable insights, predict customer behaviors, and personalize interactions, ultimately driving growth and enhancing customer loyalty. At NowVertical, we provide comprehensive solutions that transform raw data into actionable intelligence, helping you achieve your marketing goals with precision and efficiency.

Insight driven Marketing

Understanding your customers and prospects is the foundation of effective marketing. By gaining deep insights into their behaviors, preferences, and lifetime value, you can tailor your strategies to meet their needs and drive long-term engagement. Our solutions for customer understanding enable you to segment your audience, create unified customer views, and forecast their value, ensuring you make data-driven decisions that enhance satisfaction and loyalty.

Precision Segmentation for Enhanced Targeting
Navigate the complexities of customer data to master targeted marketing with advanced segmentation.
Comprehensive Insights for Customer-Centric Strategies
Centralize customer data from multiple touchpoints into one comprehensive view, enabling a deeper understanding of customer needs and behaviors.
Understand and Leverage CLV for Long-Term Growth
Our CLV solution helps you forecast the future value of customers and align your marketing strategies accordingly.

Optimizing Marketing ROI

Measuring and maximizing the impact of your marketing efforts is essential for driving ROI and achieving your business objectives. Our solutions for marketing impact provide detailed insights into campaign performance, cross-channel effectiveness, and partner contributions, enabling you to make data-driven decisions and optimize your strategies for maximum effectiveness.

Quantify the True Influence of Your Marketing Efforts
Understand the performance of your marketing effort and shed light on the ROI of each activity, including complex downstream impacts across channels
Master Multi-Channel Campaigns with Comprehensive Insights
Transform complex campaign data into actionable insights, optimize marketing efforts, and resolve conflicts between overlapping campaigns.
Drive Superior Results through Understanding Your Partnerships

Maximize the potential of your partner relationships, our expertise ensures your partner marketing efforts are effectively measured and optimized to deliver ROI.

Customer Engagement and Loyalty

Engaging customers effectively and ensuring their loyalty is key to sustained growth. By leveraging data-driven insights, you can create personalized experiences, identify cross-sell opportunities, and implement retention strategies that keep your customers coming back. Our solutions for engagement, cross-sell, and retention help you build deeper relationships with your customers and maximize their lifetime value.

Craft Personalized Messages that Resonate
Blend sophisticated data analysis with your marketing strategies to ensure every customer interaction is an opportunity to enhance satisfaction and drive growth.
Improve Sales with Strategic Marketing Recommendations
Optimize your sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and revenue.
Anticipate and Act with Precision to Reduce Churn

Decode complex behavior patterns, using predictive analytics to identify at-risk customers. Intervene effectively, securing customer loyalty.

Empowering Marketing Teams By Maximizing the value they derive from Data

Our expertise in data analytics and AI helps you tackle these challenges head-on, transforming your marketing efforts into powerful, data-driven strategies.

Drive Revenue Growth
Leveraging data insights allows you to identify and capitalize on new revenue opportunities, optimizing your sales strategies for maximum impact.
Optimize Marketing ROI
Our advanced analytics ensure your marketing spend is targeted and effective, maximizing your return on investment through precise campaign optimization.
Increase Customer Loyalty
Utilizing predictive analytics, we recommend 'next best action', enabling personalized interactions that boost loyalty and retention.
Enhance Campaign Effectiveness

Data-driven insights provide a comprehensive understanding of campaign performance, allowing you to refine strategies and improve overall effectiveness.
Make Data work for you.