Media
Leverage our expertise to navigate the dynamic landscape of the media industry. From enhancing audience engagement to optimizing content distribution, our data-driven solutions are designed to address the unique challenges faced by media companies, driving growth and operational excellence.

Vertical Intelligence

Our solutions and services revolve around your industry, Our Media expertise stands out.

Delivering Data-Driven Excellence
In the Media Industry
Enabling Media Companies to Thrive with Cutting-Edge Data Solutions and Strategic Insights.
Enhance Audience Engagement
Gain deep insights into audience behavior and preferences to tailor content that resonates, increasing engagement and loyalty.
Optimize Content Management
Utilize data analytics to determine the best channels and times for content release, ensuring maximum reach and impact.
Monetize Effectively, maximize retention
Implement data-driven strategies to retain or win-back high value customers, enhancing revenue streams.
Cross-sell and Upsell with meaning
Utilize predictive modeling to identify the best products to cross-sell and upsell, enhancing customer satisfaction and boosting revenue streams.

Enhance Engagement Through Data-Driven Insights and next best action analytics

Our advanced data solutions empower media companies to leverage the full potential of their audience data, creating personalized and engaging experiences for viewers.

Comprehensive Audience Insights: Gain deep insights into audience demographics, preferences, and viewing habits, allowing for personalized content delivery that resonates with your viewers.

AI-Driven Content Recommendations: Utilize sophisticated recommendation engines to suggest relevant content, enhancing engagement and retention by with tailored content.

Implement Optimized Engagement Processes: Continuously track and analyze engagement metrics to refine content strategies, improving viewer satisfaction and driving long-term loyalty.

Optimize Content Management, Reduce Costs, Maximize Impact.

Harness data to make strategic decisions, enhance audience engagement, and streamline operations. By integrating multiple data sources and utilizing advanced content management systems, we help you optimize content delivery and storage.

Integrated Data Insights: Unified view of audience preferences and behaviors.

Intelligent Data Management: Efficient and compliant content archival and retrieval.

Enable Strategic Content Decisions: Empowering you to develop processes data-backed choices for creation and distribution.

Retain And Win Back Customers with Data-Driven  Strategies

Enable your business to implement dynamic strategies by leveraging our comprehensive data insights. Understand customer lifetime value and retention to create personalized offers and optimize pricing models that target your most valuable customers, ensuring sustained loyalty and improved revenue.

Personalized Retention Offers: Tailor offers based on customers lifetime value, deliver offers suitable to their behavior and preferences.

Data-Driven Pricing Models: Enable dynamic pricing adjustments that reflect business rules, customer value, and retention strategies.

Customer Re-engagement: Utilize data-driven strategies to win back lapsed customers.

Maximize Revenue with Data-Driven Cross-Sell And Upsell Strategies

Our cross-sell and upsell solutions empower media companies to maximize revenue by leveraging advanced data analytics. By understanding customer behavior and preferences, we help you identify opportunities to offer complementary products or premium services, driving higher engagement and increased sales.

Targeted Offers: Utilize data insights to suggest relevant products or services that complement the customer's current selection.

Customer Behavior Analysis: Analyze purchasing patterns and user behavior to identify potential  opportunities and tailor offers accordingly.

Increased Sales Efficiency: Enhance sales strategies with actionable insights, resulting in higher conversion rates and improved CSAT.

More on Our Expertise In The Media Industry

Why Do Enterprises Choose NowVertical?
Data Governance
& AI Ethics
We ensure your  data is managed with the highest standards of governance and ethics, maintaining transparency and compliance while enabling AI-driven insights to elevate your Media  business strategies.
Accelerated
Value Realisation
Our ready-to-integrate solutions rapidly deliver value for media organizations. We enable quick deployment through leveraging assets bespoke to your industry, ensuring that your data initiatives align seamlessly with business goals.
Vertical
Intelligence
Leveraging our deep industry expertise, we tailor our data solutions to address specific media challenges, from optimizing content distribution to enhancing viewer engagement, driving key business outcomes.
Value-First
Agile Delivery
Our delivery model focuses on validating and scaling use cases that align with your strategic objectives, ensuring that our data solutions continuously add value and adapt to your evolving business needs in the media landscape.
Fast-Track Business Value
Ready to Build solutions for Media
Our solutions are designed to rapidly deliver value from your data across key business needs, they combine tech, people and data to deliver tangible ROI.
CR
Customer Retention
Holistic Customer Understanding
Intuitive Predictive Analytics
Personalized Retention Actions
Crafted to decode complex behaviour patterns, our predictive analytics identify at-risk customers, enabling you to intervene effectively and secure loyalty.
MA
Marketing Attribution
Detailed Campaign Analysis
Cross-Channel Data Integration
Customized Modeling
Trace the impact of every campaign and understand the performance of direct marketing efforts. Gain insights into the pivotal role of each marketing activity and how they interact with each other to maximize ROI.
SV
Single View Reporting
Data Consolidation
Interactive Dashboards
Automated KPI Tracking
Elevate your strategic planning by integrating all vital business metrics into a single viewpoint, driving actionable insights and decisions in real-time.
CU
Cross-Sell & Upsell
Smart Data Integration
Tailored Recommendations
Adaptive Personalization
Optimize your existing sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and your revenue.
CV
Customer Lifetime Value
Predictive CLV Modeling
Data-Driven Segmentation
ROI Analysis
Understand the true worth of each of your customers for transformative long-term growth.
CS
Customer Segmentation
Data-Driven Segmentation Models
Marketing Strategy Optimization
Enhanced Customer Insight
Navigate the complexities of customer data and master targeted engagement with advanced segmentation.
CE
Customer Engagement
Smart Data Integration
Tailored Recommendations
Adaptive Personalization
Optimize your existing sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and your revenue.
CA
Campaign Analytics
Predictive CLV Modeling
Data-Driven Segmentation
ROI Analysis
Master Multi-Channel Campaigns and transform complex campaign data into actionable insights, optimize marketing efforts, and resolve conflicts between overlapping campaigns.
PM
Partner 
Marketing
Partner Impact Analysis
Data Normalization and Integration
Real-Time Insights and Reporting
Maximize the potential of your partner relationships and drive significant ROI. Our expertise ensures your partner marketing efforts are effectively measured and optimized to deliver  business growth.
UM
Unified Content Management
Advanced Data Migration
Automated Compliance Management
Intelligent Purging Systems
Integrate advanced storage solutions and ensuring compliance with regulatory requirements, whilst handling legacy data in a secure, accessible, and cost-effective way.
SV
Single Customer View
360-Degree Insights
Unified Customer Profiles
Real-Time Data Synchronization
Centralize customer data from multiple touchpoints into one comprehensive view, enabling a deeper understanding of customer needs and behaviors to foster a customer-centric approach across business operations.
PR
Predictive Recommendations
Advanced Statistical Techniques
Adaptive Learning Models
Seamless Data Integration
Enabling your business to proactively tailor strategies and interactions based on reliable, data & AI driven forecasts.
PM
Partner 
Marketing
Partner Impact Analysis
Data Normalization and Integration
Real-Time Insights and Reporting
Maximize the potential of your partner relationships and drive significant ROI. Our expertise ensures your partner marketing efforts are effectively measured and optimized to deliver  business growth.
Expert Data Service
Our Services can be deployed to any data challenge you face.
DQ
Data Quality Management
Comprehensive Data Assessments
Advanced Cleansing Techniques
Robust Validation Mechanisms
Addresses critical data quality issues that can affect your business's trust in your data and resulting actions.
DM
Data 
Modernization
Comprehensive Data & Platform Assessments
Expertise-Driven Transformation
Best-in-Class Technology, Customized for You
Transformation to evolve your data infrastructure in order to maximize efficiency, agility, and strategic advantage.
DS
Data 
Science
Rapid Access to Data Science Expertise
Scalable Analytics
Cost-Effective Innovation
Our advanced analytics and machine learning solutions transform complex data into strategic insights, propelling your business forward.
MO
Machine Learning Operations (MLOps)
Automated ML Workflows
Performance Monitoring
Model Lifecycle Management
Enhance productivity, scalability, and maintainability of your machine learning systems.
DE
Data Engineering
Advanced Integration Capabilities
Sophisticated Data Architecture
Automated Data Pipelines
Expertly-led data engineering services, to ensure your data is not only accessible and reliable but also primed for advanced analytics and business intelligence.
AI
Artificial Intelligence
AI Integrations
GenAI Lab Services
Cutting-edge AI models
Harness the transformative power of artificial intelligence. From PoC to operational automation, discover how our AI capabilities, including a dedicated GenAI lab, can redefine your approach to business challenges.
DO
Data Operations (DataOps)
Continuous Integration / Continuous Deployment
Data Quality and Governance
Integrated Data Security
Streamline data operations by integrating agile methodologies, automation, and best practices to enhance data quality, governance, and scalability, ensuring that your data infrastructure is robust and efficient.
EA
Expert Assessments
Comprehensive Data, Platform & Process Reviews
Tailored Evaluation Framework
Holistic Customer Understanding
Specialist evaluations and strategic support to ensure your data decisions are informed, precise, and poised for success. Providing actionable guidance to optimize your infrastructure and processes.
MS
Middleware Services
Flexibility and Scalability
Automation and Efficiency
Enhanced Security
Seamless data integration, reduced costs, and enhanced operational efficiency. Our expertise in building robust middleware platforms ensures your business can adapt quickly to the markets changing needs.
BA
Business Analytics
Customizable Dashboards
Democratized Data Access
Seamless Integration
Transform complex data sets into clear, actionable insights that drive business growth and strategic decision-making.
Make Data work for you.