Retail & E-Commerce
In the dynamic world of retail and e-commerce, staying ahead requires leveraging data to make informed decisions, enhance customer experiences, and drive growth. We offer a comprehensive suite of solutions and services tailored to meet the unique challenges and opportunities in the retail and e-commerce sectors.

Vertical Intelligence

Our solutions and services revolve around your industry, Our Retail and E-Commerce expertise stands out.

First-Class Expertise Using Data To
Address Consumer Goods Challenges
Empowering Retail and E-Commerce businesses with data-driven strategies which deliver business value.
Enabling Omni-channel Experiences
Integrate data across channels to enable your business to create unified customer journeys that delight.
Enhancing Customer Personalization
Utilize predictive analytics for personalized recommendations and tailored customer experiences.
Improving Customer Retention
Identify at-risk customers and implement effective retention strategies and maintain high-value customers.
Boosting Marketing Return on Investment
Optimize campaign performance through data-driven insights and resource allocation.

Understanding Your Customers With AI To Deliver Highly Personalized Experience

Our advanced segmentation models enable retailers to understand customer behaviors and preferences, allowing for highly personalized strategies. By leveraging demographic, transactional, and behavioral data, our AI solutions provide personalized recommendations that resonate with individual customers, driving higher engagement and loyalty.

Enhanced Customer Insights: Utilize AI to deeply analyze customer data, fostering stronger, more impactful relationships.

Strategy Optimization: Utilize segment insights for precise marketing actions, promoting customer migration to more profitable groups.

Increase Revenue: Tailor experiences to each customer using AI-driven recommendations for deeper engagement and enhanced revenues.

Enable true omni-channel experiences, which wow customers and drive results

Our single customer view solution integrates data from various channels to provide a unified perspective of each customer. This holistic view empowers business teams, enables consistent messaging and enhancing customer satisfaction and loyalty.

360-Degree Insights: Centralize customer data from multiple touchpoints for a comprehensive view

Unified Customer Profiles: Gain a deeper understanding of customer needs and behaviors.

Data Synchronization: Deliver up-to-date information across all platforms.

Increase Repeat custom with Data-Driven Insights

Leverage advanced data analytics to transform how your business engages and retains customers. Helping you understand and address the unique needs of each customer, we aid you in fostering loyalty to drive sustained growth.

Predictive Analytics: Utilize historical data to predict customer behavior and identify at-risk customers, allowing for proactive retention strategies.

Personalized Interventions: Craft tailored retention campaigns that address the specific preferences and needs of individual customers.

Feedback Integration: Collect and analyze customer feedback to continuously improve products and services.

Maximize Your Marketing Return On Investment With Advanced Analytics

Harness the power of data analytics to optimize your marketing strategies and ensure the highest return on investment. By leveraging comprehensive data insights, we help you make informed decisions that drive impactful results.

Attribution Modeling: Utilize advanced attribution models to accurately measure the impact of each marketing touchpoint, ensuring you allocate resources to the most profitable channels.

Budget Optimization: Implement data-driven strategies that focus on high-impact areas, reducing waste and increasing marketing efficiency.

Performance Metrics: Monitor and analyze key performance indicators across all marketing channels

More On Our Expertise In Retail And E-Commerce

Why Do Enterprises Choose NowVertical?
Data Governance
& AI Ethics
We ensure your  data is managed with the highest standards of governance and ethics, maintaining transparency and compliance while enabling AI-driven insights to elevate your Retail & E-Comm  business strategies.
Accelerated
Value Realisation
Our ready-to-integrate solutions rapidly deliver value for Retail & E-Comm organizations. We enable quick deployment through leveraging assets bespoke to your industry, ensuring that your data initiatives align seamlessly with business goals.
Vertical
Intelligence
Leveraging our deep industry expertise, we tailor our data solutions to address specific Retail & E-Comm challenges, from optimizing content distribution to enhancing viewer engagement, driving key business outcomes.
Value-First
Agile Delivery
Our delivery model focuses on validating and scaling use cases that align with your strategic objectives, ensuring that our data solutions continuously add value and adapt to your evolving business needs in the Retail & E-Comm landscape.
Fast-Track Business Value
Ready To Integrate Solutions For Retail And E-Commerce
Our solutions are designed to rapidly deliver value from your data across key business needs, they combine tech, people and data to deliver tangible ROI.
CR
Customer Retention
Holistic Customer Understanding
Intuitive Predictive Analytics
Personalized Retention Actions
Crafted to decode complex behaviour patterns, our predictive analytics identify at-risk customers, enabling you to intervene effectively and secure loyalty.
MA
Marketing Attribution
Detailed Campaign Analysis
Cross-Channel Data Integration
Customized Modeling
Trace the impact of every campaign and understand the performance of direct marketing efforts. Gain insights into the pivotal role of each marketing activity and how they interact with each other to maximize ROI.
PM
Partner 
Marketing
Partner Impact Analysis
Data Normalization and Integration
Real-Time Insights and Reporting
Maximize the potential of your partner relationships and drive significant ROI. Our expertise ensures your partner marketing efforts are effectively measured and optimized to deliver  business growth.
CV
Customer Lifetime Value
Predictive CLV Modeling
Data-Driven Segmentation
ROI Analysis
Understand the true worth of each of your customers for transformative long-term growth.
CS
Customer Segmentation
Data-Driven Segmentation Models
Marketing Strategy Optimization
Enhanced Customer Insight
Navigate the complexities of customer data and master targeted engagement with advanced segmentation.
PR
Predictive Recommendations
Advanced Statistical Techniques
Adaptive Learning Models
Seamless Data Integration
Enabling your business to proactively tailor strategies and interactions based on reliable, data & AI driven forecasts.
CE
Customer Engagement
Smart Data Integration
Tailored Recommendations
Adaptive Personalization
Optimize your existing sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and your revenue.
CA
Campaign Analytics
Predictive CLV Modeling
Data-Driven Segmentation
ROI Analysis
Master Multi-Channel Campaigns and transform complex campaign data into actionable insights, optimize marketing efforts, and resolve conflicts between overlapping campaigns.
CU
Cross-Sell & Upsell
Smart Data Integration
Tailored Recommendations
Adaptive Personalization
Optimize your existing sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and your revenue.
SR
Single View Reporting
Data Consolidation
Interactive Dashboards
Automated KPI Tracking
Elevate your strategic planning by integrating all vital business metrics into a single viewpoint, driving actionable insights and decisions in real-time.
Our Services can be deployed to any data challenge you face.
DQ
Data Quality Management
Comprehensive Data Assessments
Advanced Cleansing Techniques
Robust Validation Mechanisms
Addresses critical data quality issues that can affect your business's trust in your data and resulting actions.
DM
Data 
Modernization
Comprehensive Data & Platform Assessments
Expertise-Driven Transformation
Best-in-Class Technology, Customized for You
Transformation to evolve your data infrastructure in order to maximize efficiency, agility, and strategic advantage.
DS
Data 
Science
Rapid Access to Data Science Expertise
Scalable Analytics
Cost-Effective Innovation
Our advanced analytics and machine learning solutions transform complex data into strategic insights, propelling your business forward.
MO
Machine Learning Operations (MLOps)
Automated ML Workflows
Performance Monitoring
Model Lifecycle Management
Enhance productivity, scalability, and maintainability of your machine learning systems.
DE
Data Engineering
Advanced Integration Capabilities
Sophisticated Data Architecture
Automated Data Pipelines
Expertly-led data engineering services, to ensure your data is not only accessible and reliable but also primed for advanced analytics and business intelligence.
AI
Artificial Intelligence
AI Integrations
GenAI Lab Services
Cutting-edge AI models
Harness the transformative power of artificial intelligence. From PoC to operational automation, discover how our AI capabilities, including a dedicated GenAI lab, can redefine your approach to business challenges.
DO
Data Operations (DataOps)
Continuous Integration / Continuous Deployment
Data Quality and Governance
Integrated Data Security
Streamline data operations by integrating agile methodologies, automation, and best practices to enhance data quality, governance, and scalability, ensuring that your data infrastructure is robust and efficient.
EA
Expert Assessments
Comprehensive Data, Platform & Process Reviews
Tailored Evaluation Framework
Holistic Customer Understanding
Specialist evaluations and strategic support to ensure your data decisions are informed, precise, and poised for success. Providing actionable guidance to optimize your infrastructure and processes.
MS
Middleware Services
Flexibility and Scalability
Automation and Efficiency
Enhanced Security
Seamless data integration, reduced costs, and enhanced operational efficiency. Our expertise in building robust middleware platforms ensures your business can adapt quickly to the markets changing needs.
BA
Business Analytics
Customizable Dashboards
Democratized Data Access
Seamless Integration
Transform complex data sets into clear, actionable insights that drive business growth and strategic decision-making.
Make Data work for you.