Subscriptions
Leverage our expertise to navigate the complexities of data in the subscription industry. From maximizing customer lifetime value to enhancing engagement and retention, our solutions are designed to address the unique challenges faced by both B2B and B2C subscription businesses, driving growth and operational excellence across the entire subscriber journey.
Proven Expertise
With our expertise in subscription business models, we can help you achieve your data future and gain a strategic advantage.
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Maximizing Data Value
All Across The Subscriber Journey
Our data solutions empower subscription businesses to harness the full potential of their data to deliver subscriber and business value.
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Maximize Customer Lifetime Value
Understand and enhance the lifetime value of your subscribers with data-driven insights.
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Boost Customer Engagement
Leverage data to create personalized and engaging experiences for your subscribers, growing their Customer Lifetime Value.
Improving Customer Retention
Implement strategies to keep your subscribers loyal and reduce churn, whilst winning-back lapsed customer.
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E2E Data value with Data Modernization
Modernize your data infrastructure to enhance value across the subscriber lifecycle from acquisition to win-back.
Without Customer Lifetime Value
With Customer Lifetime Value
Customer Lifetime value acting as the focal point for strategic decision making
Accurate, real-time CLV metrics are critical for driving business success and optimizing subscriber experiences. Our solution helps subscription businesses understand and enhance the lifetime value of their subscribers through data-driven insights.
Enhanced Decision-Making: Accurate CLV metrics provide the guidance and clarity needed to make informed decisions that drive business growth.
Tailored Strategies: By understanding subscriber value, we help you implement targeted strategies to enhance engagement and retention.
Proactive Impact: Enhance subscriber satisfaction and loyalty by tailoring experiences based on their projected value and behavior patterns.
Boost Customer Engagement Through Personalized Experiences
Our advanced analytics and data-driven strategies enable subscription businesses to deliver content and campaigns that resonate with their audience, fostering deeper connections and driving long-term loyalty.
Personalized Content: Deliver tailored content based on subscriber preferences, behavioral data, engagement strategy and satisfaction levels.
Next Best Action: Identify the next best action or prompt to maximize subscriber engagement, ensuring timely and relevant interactions.
Engagement Metrics: Track and analyze engagement metrics to continually refine strategies and improve subscriber experiences.
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Proactively safeguard your most valuable asset – your subscribers
Decode complex behavior patterns, use predictive analytics identify at-risk subscribers and enable you to intervene effectively and secure loyalty - focusing in on subscribers with high customer lifetime value. Additionally, deploy tailored win-back strategies to re-engage cancelled subscribers and maximize retention.
Develop Subscriber Loyalty: Cultivate loyalty through experiences crafted around each subscriber’s needs and habits.
Grow Revenue: Retaining valuable subscribers with precision and insight, apply focused retention strategies optimized for customers with high CLV.
Regain Lost Subscribers: Use tailored re-engagement tactics to bring former subscribers back into your offerings, enhancing long-term loyalty.
subscriber-centric data modernization to deliver first-class subscriber experiences
Our Subscription Data Platform demonstrates an action-oriented architecture designed to maximize customer lifetime value (CLTV). Utilizing our integrated DataOps framework, we significantly reduce time to value and generate optimal returns from your data.
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Unified Insights Architecture:
Understand how your data leads to action and value with our comprehensive insights architecture.
Subscriber-Centric Data Model:
Ensure your data revolves around the customer, enhancing personalization and engagement.
E2E Subscriber Journey Coverage:
From Acquisition to Renewal, unlock the true value for your data, enhance subscriber experiences and deliver greater revenue by optimizing at every stage of the journey.
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Why Do Enterprises Choose NowVertical?
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Data Governance
& AI Ethics
We ensure your data is managed with the highest standards of governance and ethics, maintaining transparency and compliance while enabling AI-driven insights to elevate your subscription business strategies.
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Accelerated
Value Realisation
Our ready-to-integrate solutions rapidly deliver value for subscription organizations. We enable quick deployment through leveraging assets bespoke to your industry, ensuring that your data initiatives align seamlessly with business goals.
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Vertical
Intelligence
Leveraging our deep industry expertise, we tailor our data solutions to address specific subscription challenges, from optimizing content distribution to enhancing viewer engagement, driving key business outcomes.
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Value-First
Agile Delivery
Our delivery model focuses on validating and scaling use cases that align with your strategic objectives, ensuring that our data solutions continuously add value and adapt to your evolving business needs in the landscape of subscription businesses.
Fast-Track Business Value
Ready to Build solutions for Media
Our solutions are designed to rapidly deliver value from your data across key business needs, they combine tech, people and data to deliver tangible ROI.
CR
Customer Retention
Holistic Customer Understanding
Intuitive Predictive Analytics
Personalized Retention Actions
Crafted to decode complex behaviour patterns, our predictive analytics identify at-risk customers, enabling you to intervene effectively and secure loyalty.
MA
Marketing Attribution
Detailed Campaign Analysis
Cross-Channel Data Integration
Customized Modeling
Trace the impact of every campaign and understand the performance of direct marketing efforts. Gain insights into the pivotal role of each marketing activity and how they interact with each other to maximize ROI.
SV
Single View Reporting
Data Consolidation
Interactive Dashboards
Automated KPI Tracking
Elevate your strategic planning by integrating all vital business metrics into a single viewpoint, driving actionable insights and decisions in real-time.
CU
Cross-Sell & Upsell
Smart Data Integration
Tailored Recommendations
Adaptive Personalization
Optimize your existing sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and your revenue.
CV
Customer Lifetime Value
Predictive CLV Modeling
Data-Driven Segmentation
ROI Analysis
Understand the true worth of each of your customers for transformative long-term growth.
CS
Customer Segmentation
Data-Driven Segmentation Models
Marketing Strategy Optimization
Enhanced Customer Insight
Navigate the complexities of customer data and master targeted engagement with advanced segmentation.
CE
Customer Engagement
Smart Data Integration
Tailored Recommendations
Adaptive Personalization
Optimize your existing sales tactics by integrating targeted, customer-centric recommendations that boost both customer satisfaction and your revenue.
CA
Campaign Analytics
Predictive CLV Modeling
Data-Driven Segmentation
ROI Analysis
Master Multi-Channel Campaigns and transform complex campaign data into actionable insights, optimize marketing efforts, and resolve conflicts between overlapping campaigns.
PM
Partner
Marketing
Partner Impact Analysis
Data Normalization and Integration
Real-Time Insights and Reporting
Maximize the potential of your partner relationships and drive significant ROI. Our expertise ensures your partner marketing efforts are effectively measured and optimized to deliver business growth.
UM
Unified Data Management
Advanced Data Migration
Automated Compliance Management
Intelligent Purging Systems
Integrate advanced storage solutions and ensuring compliance with regulatory requirements, whilst handling legacy data in a secure, accessible, and cost-effective way.
SV
Single Customer View
360-Degree Insights
Unified Customer Profiles
Real-Time Data Synchronization
Centralize customer data from multiple touchpoints into one comprehensive view, enabling a deeper understanding of customer needs and behaviors to foster a customer-centric approach across business operations.
PR
Predictive Recommendations
Advanced Statistical Techniques
Adaptive Learning Models
Seamless Data Integration
Enabling your business to proactively tailor strategies and interactions based on reliable, data & AI driven forecasts.
PM
Partner
Marketing
Partner Impact Analysis
Data Normalization and Integration
Real-Time Insights and Reporting
Maximize the potential of your partner relationships and drive significant ROI. Our expertise ensures your partner marketing efforts are effectively measured and optimized to deliver business growth.
Expert Data Service
Our Services can be deployed to any data challenge you face.
DQ
Data Quality Management
Comprehensive Data Assessments
Advanced Cleansing Techniques
Robust Validation Mechanisms
Addresses critical data quality issues that can affect your business's trust in your data and resulting actions.
DM
Data
Modernization
Comprehensive Data & Platform Assessments
Expertise-Driven Transformation
Best-in-Class Technology, Customized for You
Transformation to evolve your data infrastructure in order to maximize efficiency, agility, and strategic advantage.
DS
Data
Science
Rapid Access to Data Science Expertise
Scalable Analytics
Cost-Effective Innovation
Our advanced analytics and machine learning solutions transform complex data into strategic insights, propelling your business forward.
MO
Machine Learning Operations (MLOps)
Automated ML Workflows
Performance Monitoring
Model Lifecycle Management
Enhance productivity, scalability, and maintainability of your machine learning systems.
DE
Data Engineering
Advanced Integration Capabilities
Sophisticated Data Architecture
Automated Data Pipelines
Expertly-led data engineering services, to ensure your data is not only accessible and reliable but also primed for advanced analytics and business intelligence.
AI
Artificial Intelligence
AI Integrations
GenAI Lab Services
Cutting-edge AI models
Harness the transformative power of artificial intelligence. From PoC to operational automation, discover how our AI capabilities, including a dedicated GenAI lab, can redefine your approach to business challenges.
DO
Data Operations (DataOps)
Continuous Integration / Continuous Deployment
Data Quality and Governance
Integrated Data Security
Streamline data operations by integrating agile methodologies, automation, and best practices to enhance data quality, governance, and scalability, ensuring that your data infrastructure is robust and efficient.
EA
Expert Assessments
Comprehensive Data, Platform & Process Reviews
Tailored Evaluation Framework
Holistic Customer Understanding
Specialist evaluations and strategic support to ensure your data decisions are informed, precise, and poised for success. Providing actionable guidance to optimize your infrastructure and processes.
MS
Middleware Services
Flexibility and Scalability
Automation and Efficiency
Enhanced Security
Seamless data integration, reduced costs, and enhanced operational efficiency. Our expertise in building robust middleware platforms ensures your business can adapt quickly to the markets changing needs.
BA
Business Analytics
Customizable Dashboards
Democratized Data Access
Seamless Integration
Transform complex data sets into clear, actionable insights that drive business growth and strategic decision-making.
Make Data work for you.
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Transform Data Into Business Value With AI, Fast.
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